Pepsi-Lipton iced tea brand Brisk has recently launched the third phase of a mobile marketing initiative that enables consumers to access free mobile content from the brand’s website and download it to their handset. Powered by AddictiveMobility™, the application offers … Continue reading →

After trying various marketing techniques to reach out to a responsive audience, AddictiveMobility™ experimented another method and hit the jackpot. The mobile marketing company found that the most effective way to reach its youth audience was through direct contact and … Continue reading →