Category Archives: blog
ADDICTIVE MOBILITY SET TO PARTICIPATE AT DX3 CANADA
TORONTO (Jan. 24th, 2011) –Addictive Mobility has been chosen to appear in two exhibits at the first Dx3 Canada trade show. The Toronto conference gathers over 100 of Canada’s top digital solution providers for free seminars, exhibits and speaker series. … Continue reading
Toronto’s Addictive Mobility Partners with Celtra to Create Next Generation of Mobile Ad Campaigns
TORONTO (Jan. 10, 2012) – Addictive Mobility announces a new partnership with Celtra Inc., an industry leader for rich media advertising and analytics across mobile devices. The new initiative will allow both parties to strengthen their efforts in mobile social … Continue reading
Addictive Mobility Publishes White Paper: “The Rise of Mobile Social Targeting”
TORONTO (Oct. 18, 2011) – Addictive Mobility, a leader in mobile social advertising, announced today that its white paper, “The Rise of Mobile Social Targeting” is available for download. As audiences continue to make the jump to smartphones and tablets, … Continue reading
Addictive Mobility Partners with Mocean Mobile and Poynt Corporation for Advanced Social Targeting
TORONTO (September 13th, 2011)—Addictive Mobility is pleased to announce a new partnership with Mocean Mobile, a premium ad-serving platform and Poynt Corporation, a leading publisher in the location-based mobile search space and currently the number one recommended app for smart … Continue reading
Toronto’s Addictive Mobility collabs with Future Shop to create viral campaign
Toronto’s Addictive Mobility is making strides in mobile social targeting with its new campaign for Future Shop. In just five days, the campaign has generated 10 times the planned traffic as a result of going viral on social networks via … Continue reading
Addictive and Warner Bros. targets mobile, social users for Final Destination 5 campaign
Warner Bros. is running a mobile and social ad campaign that drives awareness for its new film “Final Destination 5″ among movie fans that frequent social networking sites. The campaign includes rich media banner ads appearing on Addictive Mobility’s advertising … Continue reading
Addictive aims for digital addiction
Over the past few years, Addictive has carved out a niche for itself in Toronto’s expanding digital media field, working to create mobilewebsites, applications and interactive marketing campaigns for brands and chalking up partnerships with WestJet Airlines Ltd., Rogers Communications … Continue reading
Mobile Innovation Lab Opens Up New Social Marketing Opportunities
In what’s described as a first in Canada, Toronto-based Addictive Mobility has opened up a new mobile innovation lab that showcases emerging capabilities of mobile technology and digital advertising. New digital media techniques and technologies present powerful ways to connect … Continue reading
Game changer: Apple’s iAd mobile advertising platform
Apple’s launch of the in-app iAd framework would no doubt be a game changer for the mobile advertising industry. In its inspired attempt at merging TV-style ad experiences with the interactivity of the web, Apple has set the bar very … Continue reading
iPad: The New Mobile Marketing Channel
The iPad from Apple is more than just a grown up iPod Touch. Instead, the device masquerades as a replacement for the conventional netbook and desktop, with all the subtleties we’ve come to love from the mobile environment. The bigger … Continue reading
